Reasons Why The Blackberry Can’t Penetrate Japanese Market

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http://www.itmedia.co.jp/news/articles/0412/28/news017.html

Japanese Article: The reason why BlackBerry can not advance into Japanese market
There are no mobile phone companies that want to tie up with RIM (BlackBerry)
1. Japanese mobile internet contents are mainly for entertainment not for business.
2. NTT docomo, Japanese leading mobile company focuses on young people, so they lag behind in developing business contents.
3. Japanese business people carry on portable laptop to read their business mails, or transfer their business mail to mobile phone.
4. NTT docomo is developing new mobile that can access business mail network like BlackBerry

via NPD2005

  • Lex Reis

    The reason number 1 is, IMHO, the most important.
    They love gaming!

  • Lex Reis

    The reason number 1 is, IMHO, the most important.
    They love gaming!