With rumours of the iBerry dropping earlier this week, the Internet has obviously wasted no time in offering its opinion on whether or not the supposed joint effort between RIM and Apple is possible. While no one is denying how desirable such a device would be, the majority of bloggers are refusing to get excited over what they consider pure speculation. Here’s a compilation of the highlights.
Any conceivable AppleBerry would essentially be a BlackBerry with special earbuds, pre-installed iTunes and possibly — just possibly — a control wheel somewhere, either in software on the screen (less likely) or a physical one on the front (more likely).
An iPod nano that sends e-mail is what we want. A BlackBerry that plays music is what we’ll get — if this partnership happens at all.
Personal Tech Pipeline
Here’s how the iPhone feeding frenzy works: some random Canadian financial analyst floats the idea that Apple could work together with RIM, the maker of BlackBerry handhelds, in a research note. Not that they “will.” Not that they “are.” That they “could.” My kidneys “could” be made of iPods, too, and that’s why I have such damn good rhythm. But the fact that the unsupported rantings of a single analyst can suddenly get play on every single blog in the blogosphere speaks to the powerful longing across all of humanity for an Apple phone — or rather, the powerful longing for a phone with a halfway decent user interface.
Well, Apple has been snuggling up with some strange bedfellows of late, notably Nike in a “combination of two iconic global brands” for some gizmo that interfaces your running shoe to your iPod and gives you “the ultimate running experience”.
On the other hand each of the two companies has something that the other lacks. Apple doesn’t yet (excepting the discussions with Softbank) have a presence in the wireless communication market, and RIM is longing for more clients since competitors are rushing the competition and they ahve also been the subject of a trial for patent infringement.
If Apple were to partner with an existing manufacturer and carrier – well, Apple doesn’t play too well with others, and you end up with the Motorola ROKR. And if Apple were to go it alone, they’d need to start their own virtual wireless carrier, which would require permission from one of the Big Four carriers to use their network, and Apple just doesn’t seem willing to go into those negotiations quite yet.
While Mr. Misek cited no hard evidence to back up his speculation, he did say that his industry sources noted “that the fall out of the Apple and Motorola relationship has been material. We also believe that Apple attempted to build its iPhone with the help of several ODMs who signed very tight and specific NDAs. We believe that performance, battery life and aesthetics proved very disappointing.
The Mac Observer
As much as we’d love to believe that Apple is partnering with RIM to create some sort of “AppleBerry” device to play music, check email and cook our breakfast for us, we’re going to refrain from getting too hyped up about this latest rumor. Just like most of the “juicier” (i.e., rather fanciful and completely unfounded) rumors these days, this one comes from an analyst.
The iPod brand is synonymous with leisure, youth, fun, easy-going life style. BlackBerry with the corporate world, with over-worked, email-overloaded, time-poor executives trying to make the most of every minute of the day. Not a good combination. This BlackBerry and Apple pie will turn to crumble before it’s cooked.