BlackBerry heads to KSA

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Research in Motion

News from ITP shows RIM and the BlackBerry headed to the Kingdom of Saudi Arabia with the 8700g. KSA telecommunication service provider Mobily will be the ones behind the release, partnering with RIM and Emitac Mobile Solutions, a Dubai-based mobile systems integrator and provider of wireless handheld business solutions with offices in Saudi Arabia.

Khalid Al Kaf, CEO at Mobily, commented: “KSA has always been the largest market for most companies doing business in the Gulf region. Businesses are in urgent need for solutions that address the fast paced life and competitive environment they operate in. We are happy to be the first to bring BlackBerry to these customers.”

“Mobily represents the first operator in Saudi Arabia to introduce the BlackBerry wireless platform in the Kingdom. EMS will assist Mobily in launching, delivering, supporting and selling the BlackBerry mobility solution to its customers. EMS has already carried out a similar role with the UAE’s Etisalat and has seen strong initial adoption of push e-mail solutions by some of the largest corporate customers operating in the country.

According to EMS and RIM, the UAE customer list already using BlackBerry solutions includes Emaar, Emirates, Dubal, National Bank of Dubai, Emirates Bank, Abu Dhabi Commercial Bank, Union Properties, DIFX and DIFC.

Mobily will initially offer the BlackBerry enterprise server and 8700g device to corporate customers. The 8700g is capable of tight integration with Exchange, GroupWise and Lotus Domino e-mail systems. Mobily customers will be able to use the BlackBerry service in more than 44 countries through the 77 global roaming relationships that Mobily has established. Several Saudi Arabian corporate customers are already running BlackBerry from Mobily through an exclusive pilot program.”

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