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BlackBerry battles BlackJack

In what might be the battle of the century, RIM’s stepped up, rolled up their sleeves, and is ready to lay some sort of smack down on Samsung, maker of the BlackJack. Engadget reports that our good pals over at Research in Motion have sued Samsung for copyright infringement in US Federal Court in Los Angeles - and for what? It’s all in the name.

“Oh, RIM, we understand that you want to protect your trademark over the BlackBerry name. But do you really, honestly, believe that just because another smartphone has the name “Black” in it, that throngs of people will rush out to buy the BlackJack when they meant to buy the BlackBerry? Or is this just a ploy to squeeze some money out of Samsung when you two finally settle this dispute?”

As always, we’ve got RIM’s back, but this might just be pushing it a little tiny bit. Thoughts, folks?

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13 Responses to “BlackBerry battles BlackJack”

  1. Chris Whisonant
    December 11th, 2006 10:32
    1

    I’m a faithful reader of BBCool. I love my 8700c and am a BES admin. They are wonderful.

    That said, I’ve been using a blackjack for over a week. Once I got past the fact that it runs Windows, it’s not a bad phone. Cingular needs to allow BBConnect for WM5, but that’s a different story.

    I have thought the same thing - that the Blackjack name may be a shot at RIM. But if you look at the commercials, they have multiple devices (camera, phone, media player, etc…) all rolled into one. And there is a dealer shuffling them all into one “deck” that is the Blackjack. Oh, and this phone is actually BLACK!! The BlackBerry is neither black, nor a fruit - talk amongst yourselves!

    RIM is stupid for this. Can no phone manufacturer use the word “black” in the name of a phone? It’s really over the top - and I doubt that anyone going into a Cingular store wanting a “BlackBerry” will be shown a Blackjack or get the two confused.

    RIM needs to continue focusing on making phones and making BES easier to upgrade. Their resources would return more results than a frivolous lawsuit tying up our courts!

  2. Greg Simmons
    December 11th, 2006 10:38
    2

    RIM…back off! Remember another company holding your feet to the fire over copyright infringement?

    I guess no more Blackberry jam, BlackBerry cobbler, etc, etc.

  3. Dan
    December 11th, 2006 12:50
    3

    I tend to agree with RIM on this one, even though it sounds like RIM is being petty.

    Due to some of my organization’s handheld-level security requirements, we currently only support RIM-manufactured handhelds (i.e. not Blackberry connect, not Windows Mobile, etc.). At the same time, users have the ability the ability in our environment to purchase their own handhelds and be added to the BES, on the condition that they agree to be bound by our security requirements.

    In this environment, we have had quite a few people in the past couple weeks come to use with their new “Blackberry” all ready to go…only to find out it was a Blackjack. In talking to them, they really did think they were buying a Blackberry.

    Perhaps all would be ok, if when walking into the store, the people interacting with the customer would correct people each time they call a Blackjack a Blackberry, in the same way that when I ask for a Coke, I am asked if a Pepsi is ok.

  4. Chris Whisonant
    December 11th, 2006 13:23
    4

    That’s a good one Dan! Maybe those people shouldn’t be allowed to have either… ;)

    Nowhere on the box does it say that it’s a BlackBerry. The Cingular salespeople should have told them to wait another week for the Pearl. By the way, we have some Pearls in now. My manager should hopefully have one soon. Maybe he won’t like it!

  5. Greg Simmons
    December 11th, 2006 14:16
    5

    oh, come on! Now you’re expecting people to READ the box! Next, you’ll actually ask them to read the user’s manual. I guess that’s ok….as long as you don’t get freaky and expect them to research what they’re buying.

    BTW, can I have your 8700 if the Pearl rolls your way? ;-)

  6. Thought
    December 11th, 2006 14:21
    6

    There is no doubt that some will confuse the names and purchase a BlackJack thinking it to be a BlackBerry. In fact, I do believe that one factor in the choice of name for the BlackJack was due to its similarity with BlackBerry. If you read the source article you will see that this is not the first time that Samsung is in trouble for ripping off a name.

    Let’s also remember that the Cingular salespeople will be of little help to clear up this confusion. There are probably more than a few salespeople themselves who think the BlackJack to be a BlackBerry.

    That being said, I don’t see how RIM can win this one. In essence, they are staking claim to every name that begins with the word “black” and I don’t see how they can do that.

    However, sometimes in the corporate world you fire a warning shot, and this may be the case.

  7. BlackBerryCool » Are BlackBerry users the new smokers?
    December 12th, 2006 09:02
    7

    […] The author goes so far as to say that she won’t even meet up with their friends if they’re toting around their devices. She’s just jealous. Check out the article here. Do you really think so, folks? I mean, sure… maybe there’s the slightest of slight comparisons to be made, but this is almost as ridiculous as RIM’s new lawsuit. […]

  8. al
    December 13th, 2006 00:36
    8

    If they wanted to TM the word “black” they could have. Truth is BlackJack is stellar, and with Exchange SP2 pushing email it is the closest thing to the Blackberry experience yet. Maybe RIM is actually worried that the competition is getting real, and the value of the middleware is diminishing?

  9. Chris Whisonant
    December 13th, 2006 08:13
    9

    Al,

    If that’s the case then RIM needs to get on the ball and code some great WM5 BBConnect software!!

  10. The Globe and Mail
    December 13th, 2006 11:29
    10

    Samsung’s device is almost identical in size, weight and look to the BlackBerry Pearl smart phone, RIM said.

    “Samsung, by wrongfully using the BlackJack mark in commerce, is tarnishing, blurring, diluting, and/or disparaging RIM’s reputation and goodwill, as well as RIM’s famous BlackBerry Marks,” RIM said in its court filing.

  11. BlackBerryCool » Cingular’s perfect placement
    December 13th, 2006 15:16
    11

    […] They did something right this time. While I was doing what I do, checking various sources for BlackBerry news and reports, I stumbled upon a link from the Washington Post to an article about the RIM vs. Samsung lawsuit we reported on the other day. I had to chuckle a little bit when I noticed what ad was placed right beside the report. Check it out after the jump. […]

  12. BlackBerryCool » RIM files yet another suit
    January 2nd, 2007 09:00
    12

    […] Just two days into the new year, and already RIM is headed back into the courtroom - this time in an intense battle with Roy G. Biv. Similar to the Samsung BlackJack lawsuit, this one is also over the term “black”, reports Brighthand. This suit comes at the heels of Mr. Biv’s announcement that he will be launching his own smartphone with a Windows Mobile OS. ‘…RIM’s frivolity shows no bounds. Shortly after the suit involving Mr. Biv, RIM filed against Lewis Black, Black Sabbath, Black Eyed Peas, black holes, and Johnnie Walker Black Label. It’s unlikely the train will stop there as lead internal counsel for RIM said, “You liberal media types vilify big business all the time. We’re just protecting our brand. Expect more lawsuits to come as we protect our berry patent. Strawberry Shortcake has been riding our coattails for years.”‘ […]

  13. jg10005@gmail.com
    January 6th, 2007 15:19
    13

    I understand that the law firm representing RIM in this case is collecting stories from people who experienced or know about any type of confusion between BlackJack and BlackBerry. Anyone with examples or other information can email jg10005@gmail.com.

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