Market Research @ RIM


Did anyone else get this email from Research In Motion last night? Looks as though RIM’s ready for some end user input as they sent out an email seeking those interested in opening up about their BlackBerry experience. A survey’s been put together by the folks at Vision Critical, a highly respected market research firm, and the email directs you there so RIM can “get to know you better”. Funny, that’s a line I used to hear (never say) a lot in college.

RIM has launched a new research program and we would like to invite you to become a member! By clicking on the link at the end of this message you will be taken to a registration survey. These questions will help us understand and incorporate your feedback by getting to know you better.

If you decide to be a part of this market research, you’ve got to fill out a survey every so often. Is that too much to ask so that your ideal device ends up on your doorstep eventually thanks to your suggestions? I don’t think so. So, who’s taking part?

1 Response to “Market Research @ RIM”

  1. 1 James

    Got the same email too- but RIM didn’t want any individual comments on the survey- just was very specifically probing into how the BlackBerry is used, how many devices have you had, and the importance of 3rd party appications…

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