You better believe we’ll capitalize the “K” up there. A pretty solid piece from Information Week has just been churned out listing the top 5 reasons that the BlackBerry is STILL king of mobile e-mail (was there ever any doubt)? Columnist Stephen Wellman runs through is reasoning with notes like “carriers like the BlackBerry”, “security is locked down”, and how comprehensive the device is. What was the number one reason?
1. BlackBerry is easy-to-use. For most end-users, BlackBerry delivers a great user experience across its devices and for both enterprise and personal accounts. BlackBerry does what it says it does and it is relatively easy to set up.
Wellman goes on to say that if anyone wants to beat the BlackBerry, they’ve got to do it better and cheaper than the device already does – “good luck”, he says. And we agree. Check out the full list and it’s rationale here.