What’s going Down2Night.com

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down2nightlogo.jpgOh, I see what they did there. Clever PR people and their press release titles. Thanks to Mark at Down2Night.com for alerting me to this new roll-out, a social tool of sorts that lets you know about parties and other more-than-likely hip and happening events that are going on in your neck of the woods via SMS text messages. The alpha version of Down2Night.com just launched in Seattle, San Francisco, and Tri-cities, WA with other major cities across coming as “popularity and feedback pour in”. Now there’s confidence.

“This market segment is the most mobile-savvy group having SMS messaging experience, while also being the individuals that spend the most time and money attending musical events, and visiting clubs, lounges, and other nightlife establishments says Mark Michael CEO/Co-founder.”

Below are some other upgrades we did for the entire Down2Night.com service:

* New Badges showing how many people are subscribed, number of upcoming events, and number of messages
* Add messages, reviews, discussion to Spots on down2night
* Get “My Spots” flash widget of your favorite spots to put on your Myspace profile, personal blog, or website
* View your spots on a Google map to plan your night
* Upload your profile image that shows up when you add messages
* Added simple date chooser when adding events to a spot
* Mashup and integration page added with XML feeds for down2night spots for developer use