ThoughtPiece: Should RIM make a BlackBerry Client for the iPhone?

12 Comments

Therefore it does not pay for RIM to trade a hardware sale for a software sale; the only net gain for RIM is in getting so many new software sales such as to offset any loss in hardware sales revenue. It is that equation that has to work for it to be beneficial for RIM to allow its vaunted BlackBerry email client onto an iPhone. The question is whether there would be enough iPhone users who otherwise would never own a BlackBerry, but who would value the BlackBerry service on their iPhone. If there would be enough of these consumers then it would be profitable for RIM to offer a BB client for the iPhone.

My personal feeling is that it would be good for RIM if they could get their BlackBerry application preinstalled on the iPhone. The bread and butter of RIM’s business, the enterprise user, would still stick with the BlackBerry device. However, there are going to be many consumers who purchase the iPhone who would not otherwise purchase any smartphone, let alone a BlackBerry. These consumers will use and discover the joys of the BlackBerry email system if it is available on their iPhone. However, RIM and Apple would have to agree to such an arrangement, and given that both companies like to maintain absolute control over their products, this would probably be a difficult deal to get done.

  • atman

    How much more does RIM recieve for selling say a top-of-the-line 8300 versus. maintaining 1 BlackBerry service contract (via a carrier for example) for a year?

    Do you know?

  • atman

    How much more does RIM recieve for selling say a top-of-the-line 8300 versus. maintaining 1 BlackBerry service contract (via a carrier for example) for a year?

    Do you know?

  • http://xhen.blogspot.com/ Xhen

    Personally I think RIM should make a client for Iphone but not pre-installed, the best choice will be as an external application, If you want to have blackberry service, pay for this software, if not use the Blackberry hardware.

  • http://xhen.blogspot.com Xhen

    Personally I think RIM should make a client for Iphone but not pre-installed, the best choice will be as an external application, If you want to have blackberry service, pay for this software, if not use the Blackberry hardware.

  • john p

    Why ask! Its a given why wouldn’t a bb user not want all the bells n whistles

  • john p

    Why ask! Its a given why wouldn’t a bb user not want all the bells n whistles

  • Pawan

    I think with the 3G and 4G services starting world wide, more and more people are getting used to pulling the emails. So it only makes sense for Blackberry to develop a BBC for Iphones and may be sell it at a price before people stop bothering about push email services.It’s a fact that the internet on the broadband is going to become faster and faster and more and more users will buy multitasking phones.

  • Pawan

    I think with the 3G and 4G services starting world wide, more and more people are getting used to pulling the emails. So it only makes sense for Blackberry to develop a BBC for Iphones and may be sell it at a price before people stop bothering about push email services.It’s a fact that the internet on the broadband is going to become faster and faster and more and more users will buy multitasking phones.

  • Raouf Bishay

    I would but an Iphone if iot has the client that is the only thing preventing me from buying it.

  • Raouf Bishay

    I would but an Iphone if iot has the client that is the only thing preventing me from buying it.

  • Rajiv

    I would also like to have BBC on my iphone.

  • Rajiv

    I would also like to have BBC on my iphone.