It’s not exactly a shocker, but an Osterman Research report comissioned by Zenprise shows that “95 per cent of the 76 messaging-oriented North American decision-makers that responded to the survey said the senior managers in their organizations have BlackBerry devices”. On top of that, 65% of middle managers have a BlackBerry at their side and for half of the organizations, traveling personnel are also using them. In the long view, the report’s forecasting 100 million enterprise users by 2010. The report’s main point, however, is that since such a high percentage of of top-level executives are using the devices, IT professionals are feeling the extra pressure from above to make absolutely sure that service is up and potentially cutting into their time on other responsibilities. Does this translate into a requirement for full-time BlackBerry administrators?