BlackLine has announced today beta testing for their new location-based service called Blip for the BlackBerry 8800. They’re aiming for a social networking product with Blip, where your location is transmitted regularly to a particular list of friends who can access your location through Blip’s website. Although this beta test is geared specifically for the BlackBerry 8800, anything on OS 4.2 will work, and if you’re already packing one of BlackLine’s GPS Snitch products, it will do the job too.
You might remember our chat with the fine folks from BlackLine back at WES, and with GPS-enabled devices like the BlackBerry 8310 coming around the corner, we’re really excited to see which new RIM products BlackLine supports, and how Blip does. BBCool has just today received their Blip package in the mail, so expect a review sometime real soon.
The first 1,000 people knocking at their door before August 31st. will be able to get in on the beta, so get crackin’!
BlackLine GPS Inc. Releases Public Beta Test of Upcoming Blip GPS Tracking and Sharing Application for the BlackBerry 8800 Series
Calgary, Canada – BlackLine GPS™ Inc., the designers of the ground-breaking GPS Snitch portable vehicle tracking and security solution announced today the release of a public beta test of its wireless tracking technology for the BlackBerry® 8800 Series™ smartphone. This beta test of the forthcoming Blip application allows users of the BlackBerry 8800 to leverage its internal GPS technology in new ways beyond GPS navigation. BlackLine GPS is limiting the release of this beta test to the first 1,000 activations received before end of day, August 31st.
“Today, GPS technology on mobile devices is primarily used for navigation and this has proven to be a wide market success,” said BlackLine GPS’ President and Co-founder, Patrick Rousseau. “Navigation helps consumers answer the ‘How’ of how do I get there? We believe that a user’s location is more valuable than just helping the person to get from Point A to Point B. The enhancements brought by the Blip application to the BlackBerry 8800 help users answer questions relating to ‘Who’, ‘Where’, and ‘When’.”
The Blip application increases the value of the BlackBerry 8800 series by combining its internal GPS and its wireless communication capability with BlackLine’s application servers. The result is that BlackBerry 8800 series smartphone customers can now share their locations with people they choose, similar to how digital photographs can be shared on many Web 2.0 social networking sites found on the Internet. Users are able to choose when and how frequently their location is published. All published locations are accessible within the Blip application and can be viewed via BlackBerry® Maps application or on the Web within the user’s account login.
“Our GPS Snitch vehicle tracking and security product has been on the market for over 6 months and is achieving enormous success thanks to its effectiveness, but also the quality of consumer experience,” said Mr. Rousseau. “Our goal with the development of the Blip application and its support of the BlackBerry 8800 series was to juice the consumer experience developed for GPS Snitch into an equally-satisfying experience on the BlackBerry platform.”
BlackBerry 8800 series users who wish to sign up for the limited-time beta testing program can create an account and activate their BlackBerry smartphone with the BlackLine service. A sign-up fee of $10.00 CAD is charged to participate in this program, however no other fees* are charged during the beta test. Friends of a BlackBerry 8800 series smartphone do not need a BlackBerry to track – creating and account to track via BlackLine’s on-line interface is free.
Brendon Cook, General Manager and Co-founder of BlackLine GPS added that “We designed this tool to bring people closer together. It’s easy to see that a Friend is nearby at popular establishment or a co-worker is running late for an important meeting, but en route. Increased geo-awareness improves efficiencies in the workplace by knowing where resources are located.”
Although this beta test targets users of the BlackBerry 8800 series primarily, Blip is compatible with BlackBerry devices incorporating operating system version 4.2 or greater, including the BlackBerry® Pearl™, BlackBerry® Curve™. Blip is also compatible with BlackLine’s GPS Snitch device, allowing a more complete interactive experience for existing and new users.
Users of the BlackBerry 8800 are welcome to sign up for the public beta test of Blip, starting immediately. Visit www.blacklinegps.com/blip. Users of the BlackBerry Pearl™ and BlackBerry Curve™ are welcome to visit www.blacklinegps.com/blip/blipcompatibility.html for further information. More information about GPS Snitch is available from www.gps-snitch.com.
* Data charges may apply.
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About BlackLine GPS
Located in Calgary, Canada, BlackLine GPS Inc. was founded with the purpose of delivering high performance GPS products to consumers. For more information, go to www.blacklinegps.com.
Patrick Rousseau, President
Communications Hélène Bouchard