The Opera Mini survey awhile back went to show just how popular BlackBerry is here in North America, but another survey by Springboard Research has revealed that BlackBerry devices are getting drastically outsold in Asia-Pacific. Windows Mobile devices racked up 6 million sales last year, versus RIM’s paltry 1 million. One of the main reasons for this, according to the researchers, is the high cost of push e-mail service for people in that region, making it a poor option for small and medium businesses. BlackBerry Unite! is helping a bit, since it’s free and can keep companies of up to 5 users linked together, but really it seems like a local NOC would go a long ways to increasing adoption in Asia-Pacific. There’s been talk about a factory opening up in China, and some kind of data centre in India to get around that whole security issue, but surely the biggest end result would be lowered costs for everyone in the neighbourhood. Still, with ad campaigns like this, how can you resist WinMo?
(via Windows Mobile Cool)