What goes into a Rogers bill

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Pie chart of a typical Rogers bill

With the aid of Rogers’ Q2 financial report and some trusty pie chart skills, some folks at Wireless North put together the numbers which constitute Rogers’ $75 average monthly revenue per user.

General overhead, shiny offices, salaries etc: $30
Cost of sales (Direct costs, electricity bill for those towers etc.): $7.69
Marketing (You might have seen some): $7.44
Depreciation (Infrastructure cost of the network): $6.06
Debt (interest on loans for past spectrum auctions and investments): $3.55
Profit (before taxes): $27.89

Yep, a little over a third of that monthly bill goes right into Ted’s coffers. Just a friendly reminder before anyone gets too angry at Telus or Bell for charging for incoming SMS messages.

(Wireless North via MobileSyrup)

  • Bryan

    Rogers has over 7 million customers
    7,000,000 x $27 = 189,000,000

  • Bryan

    Rogers has over 7 million customers
    7,000,000 x $27 = 189,000,000

  • M to the K

    Don’t count depreciation; Non-cash charges are irrelevant, which only adds to the cash in their coffers at year end. Hurray.

  • M to the K

    Don’t count depreciation; Non-cash charges are irrelevant, which only adds to the cash in their coffers at year end. Hurray.

  • Caroline

    Last time I checked my rogers bill (two minutes ago) it didn’t look like that chart.
    My bill looked like:

    Base plan
    wireless add-ons
    911 emergency service access fee
    Gov’t 911 Fee
    service access fee
    taxes

    I don’t see that chart anywhere on my bill.

  • Caroline

    Last time I checked my rogers bill (two minutes ago) it didn’t look like that chart.
    My bill looked like:

    Base plan
    wireless add-ons
    911 emergency service access fee
    Gov’t 911 Fee
    service access fee
    taxes

    I don’t see that chart anywhere on my bill.