Rogers promoting BlackBerry Pearl 8220 before release, any announcement


Well now, isn’t this a strange bit of news. Remember that Rogers promotional flyer we showed you confirming the BlackBerry Pearl 8220’s priced at $150 CAN? It turns out that this flyer has found its way into newspapers across the country. This, in and of itself, isn’t so unusual until you remember that the BlackBerry 8220, previously known as the BlackBerry KickStart, has never been officially announced or acknowledged by either RIM or Rogers. While upgrades to older models, like the BlackBerry 8820, often don’t receive separate press releases, I can’t remember another time a BlackBerry has been promoted before any RIM employee can officially speak of its existence.

This would lead us to believe that an official announcement for the BlackBerry Pearl 8220 should be coming very soon, either this week at CTIA (maybe during Jim Balsillie’s keynote?), or even sooner. As I write this late Sunday night in foggy San Francisco, Rogers’ BlackBerry page is currently down, which might mean they’re updating it with 8220 info. Regardless, for now we’ll just have to keep a close eye on things and assume someone in Rogers PR didn’t press ‘print’ a little too soon.

(via CrackBerry)

BlackBerry 8220 specifications

• Dimensions: - 101.6x 50.8 x 17.18 mm
• Weight: 101.2g
• Battery: - Capacity: 900mAh
• Display: - 240 x 320 pixels/2.6 inch (Main) - Secondry 160 x 128 pixels (Secondary)
• Network: - GSM: 850/900/1800/1900 (Quad-Band)
• Camera: - 2 mega-pixels (auto-focus) - 5 x Digital Zoom - LED Flash
• Video: - Video Recording - Supported formats: MP4, 3GPP, H.264 & DivX
• Music: - Supported formats: MP3, AAC, eAAC+ & WMA
• Ringtones: - Monophonic - Polyphonic - MP3 - AAC
• Messaging: - SMS - MMS (with video) - E-mail (POP3, SMTP, IMAP4, MS Exchange, BlackBerry) - Instant Messaging (Yahoo! & Google Talk)
• Memory: - Phone Book (unlimited) - Dialled Calls - Missed Calls - Received Calls - 75MB (internal) - microSDHC (external)
• Call Features: - Hands Free - Caller ID - Voice Dialling - Push to Talk (PTT)
• Connectivity: - microUSB - 3.5mm Audio Connector - Bluetooth (2.0) - Wi-Fi (IEEE 802.11g) - GPRS Class 32
• Features: - Office Document Viewer (Word, Excel) - PDF Document Viewer - Texas Hold’em, Klondik & Sudoki Games

4 Responses to “Rogers promoting BlackBerry Pearl 8220 before release, any announcement”

  1. 1 Mark_Venture

    It had been acknowlged by RIM…

    The 8220 has been listed in the BES IT policy guide which was updated for BES V4.1’s SP6 release.

  2. 2 Mark_Venture

    RIM “officially acknowledged” the 8220… at least per the BES v4.16 - Policy Reference Guide that has been out since the v4.1 SP6 release anyway…

    See Page 87, [89 of 205] of ->

  3. 3 BlackBerry Cool


    Good point, but a mention in an IT Policy guide is still pretty far away from promoting or featuring the device in any way.

    I wonder: are they concerned about hyping a device that they’re not sure will succeed? The Pearl 8220 is a low-end, mass consumer grab, which is new for RIM…

    For the record, I think it will be a pretty big success.

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