I think MWC is probably the biggest show in mobile, and remains a necessity for the vast majority of mid-sized companies and many smaller ones that can afford it. As BBG said, cutting costs are the way that most companies are managing to still come – RIM didn’t have any party this year, for example.

I think MWC is probably the biggest show in mobile, and remains a necessity for the vast majority of mid-sized companies and many smaller ones that can afford it. As BBG said, cutting costs are the way that most companies are managing to still come – RIM didn’t have any party this year, for example.

I think MWC is probably the biggest show in mobile, and remains a necessity for the vast majority of mid-sized companies and many smaller ones that can afford it. As BBG said, cutting costs are the way that most companies are managing to still come – RIM didn’t have any party this year, for example.

Yes. We used to go to WES but we just can’t afford it now. In the past, we went just to have a presence. Now we’ve been mandated that everything must pay for itself in sales.

Are conferences integral to your business?

Yes. It’s just a matter of choosing the right one.

What can a conference do to make itself a more of a viable expense?

Cut fees. If we’ve been loyal in the past with attendance, reward us with discounts or even a free booth. Give back now and it will pay when the economy clears up. We’ll remember it.

Yes. We used to go to WES but we just can’t afford it now. In the past, we went just to have a presence. Now we’ve been mandated that everything must pay for itself in sales.

Are conferences integral to your business?

Yes. It’s just a matter of choosing the right one.

What can a conference do to make itself a more of a viable expense?

Cut fees. If we’ve been loyal in the past with attendance, reward us with discounts or even a free booth. Give back now and it will pay when the economy clears up. We’ll remember it.