RIM officially names app store BlackBerry App World

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It’s official, the BlackBerry App store is called BlackBerry App World. The site for developers will be updated tonight and should be live again by 10pm (Eastern Time). At the same time, they will launch a sign up page for users who want to be alerted when BlackBerry App World goes live.

To get updates, register here. REMEMBER, THIS LINK WON’T WORK UNTIL TONIGHT.

I don’t know why but for some reason the name reminds me of the McWorld ad campaign. I start to think about developers sitting around going:

“Sell my apps through RIM? Hey, it could happen. APP WORLD!”

I’ll send out more details as they come.

I’ve got a few questions for the community:

If you’re a developer, will you have your app sold in App World (shameless self-promotion opportunity!)?

If you’re a consumer, what would you like to see in App World?

  • Paul

    that link is dead

  • Paul

    that link is dead

  • Paul

    hah. nevermind. Please delete my comments

  • Paul

    hah. nevermind. Please delete my comments

  • don

    How about.. oh, I dunno.. Skype for BB?

  • don

    How about.. oh, I dunno.. Skype for BB?

  • don

    How about.. oh, I dunno.. Skype for BB?