Within hours of offering the Palm Pre, Sprint set a record sales debut. By late Sunday, the Palm Pre had broken previous sales records (first day and first weekend) for a Sprint device.
“Sprint is a very different company than it was 12 months ago,” said Dan Hesse, president and chief executive officer. “Palm Pre is the coming out party for the new Sprint. It is the perfect device that highlights all of the positive changes in our company, including our revolutionary Ready Now retail store experience, greatly improved customer care, unmatched value pricing plans and America’s most dependable 3G network.”
Palm was a focal point of discussion at the WES 2009 panel: Top 3 Predictions for BlackBerry. Some suggested Palm is a threat, and therefore a potential acquisition for RIM. Others argued that the Pre, while an interesting device, is not enough to save the company.
In fact, both Sprint and Palm have been dodging financial bad press over the past few quarters. Sprint has had a plethora of layoffs and news surrounding a complete downsizing. Palm has been hemorrhaging money for years and they have been producing very little to make up for it.
Overall, the Palm Pre is making a great impression on potential buyers, but its user base is predominantly consumers. While RIM is seeing a larger consumer market share, it is still the leader in enterprise hardware. If the Palm Pre is going to shake up RIM, they should provide a more convincing solution on the enterprise level.
What do you think? Will the Palm Pre make a dent in RIM’s market share?