Zenprise Talks BES Express and Implications for Enterprise

13 Comments

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I’ve been chatting about the BES Express announcement with Ahmed Datoo of Zenrprise lately and I thought I would highlight some discussion points that haven’t been brought up yet. The BES Express announcement from RIM is very much a recognition from RIM that consumer smartphones are entering the enterprise market. The background to this announcement is centered on a shift in the enterprise world of corporate liable devices to employee liable devices. For those unfamiliar with the terms:

Corporate liable – The company distributes the BlackBerry and is responsible for the cost and maintenance of the device. Generally, this device is locked down and restricted, so as to minimize cost and security risks to the organization.
Employee liable – The device is purchased by the employee, and brought into the organization. This device may or may not be compatible with the network, and it’s up to executive management and the IT department whether or not said device will be allowed.

There is an emerging trend right now of corporations letting an increasing number of employee liable devices on the network. Why is that? Well Ahmed’s got an interesting theory that it’s due to the recession. Employee liable devices are less expensive than corporate liable devices, and while they may carry added headaches for IT, the need for cost cutting has given a large number of consumer smartphones the green light.

It’s good for RIM that they’re positioned to be ready for this influx of new employee liable BlackBerrys, and BES Express was one way of handling this shift. Before BES Express, the IT department might have denied these employee liable BlackBerrys because they either didn’t want to extend their BES license to these users for cost reasons, or they may not have been comfortable with the security risk. Now, companies are taking advantage of cheaper BIS enabled devices that get a watered-down BES experience and make employees more efficient. IT administrators are now able to enforce some basic security policies with little added cost to their infrastructure. This cost, however small, is also greatly mitigated by the savings of being on a BIS versus Enterprise plan.

What kind of employees and organizations will take advantage of BES Express? Ahmed has a client in the manufacturing business that is going to greatly benefit from BES Express. Currently, the customer gives employees on the manufacturing line laptops, so they can email managers and check certain specs in the company back-end. Management at this company are going to deploy BlackBerrys to all these employees, and BES Express is the perfect package for them. These employees are only going to need the 35 or so IT policies that come with BES Express, and the company won’t have to pay for full BES licenses. This is an example of corporate liable devices benefiting from this announcement.

Zenprise plan on certifying BES Express and their product will focus on self-help. These new BES Express users will be able to connect their BlackBerrys to the network without an added load on the IT department. Basic troubleshooting and remote data wiping is something that’s going to be important for the BESExpress users.

Is your company going to be taking advantage of BES Express? Let us know.

  • http://caspan.com/ Caspan

    I don't know if we will be taking advantage of it because we do run BES, but an interesting question would be can you run BES and BESX against a single Exchange install? This way users that want to carry their own phone because they have contracts with their provider they cannot break or just like their device better then the company one we could set them up on BESX for free. Even contractors who carry a BlackBerry could access the email from corporation.What will be nice is when you can use BES or BESX in multi installs on your BlackBerry so if you work for 10 companies who all carry BES or BESX you could have all the email and separate information for each.RIM is smart by providing this for free because they can saturate the market with their faucet to email hookup and anyone who want to use a different device is given the cost question as to why would we use a different faucet this one is free and its 10x better then a different paid version.

  • http://caspan.com/ Caspan

    I don't know if we will be taking advantage of it because we do run BES, but an interesting question would be can you run BES and BESX against a single Exchange install? This way users that want to carry their own phone because they have contracts with their provider they cannot break or just like their device better then the company one we could set them up on BESX for free. Even contractors who carry a BlackBerry could access the email from corporation.What will be nice is when you can use BES or BESX in multi installs on your BlackBerry so if you work for 10 companies who all carry BES or BESX you could have all the email and separate information for each.RIM is smart by providing this for free because they can saturate the market with their faucet to email hookup and anyone who want to use a different device is given the cost question as to why would we use a different faucet this one is free and its 10x better then a different paid version.

  • http://caspan.com Caspan

    I don't know if we will be taking advantage of it because we do run BES, but an interesting question would be can you run BES and BESX against a single Exchange install? This way users that want to carry their own phone because they have contracts with their provider they cannot break or just like their device better then the company one we could set them up on BESX for free. Even contractors who carry a BlackBerry could access the email from corporation.

    What will be nice is when you can use BES or BESX in multi installs on your BlackBerry so if you work for 10 companies who all carry BES or BESX you could have all the email and separate information for each.

    RIM is smart by providing this for free because they can saturate the market with their faucet to email hookup and anyone who want to use a different device is given the cost question as to why would we use a different faucet this one is free and its 10x better then a different paid version.

  • http://seriousmobile.wordpress.com/ Donny

    To answer Caspan's initial thought … NO. The SRP at RIM will have a duplicate and cause issues.This report still doesn't take into effect that BESX is meant for small to medium business'. Large “enterprise” or corporations with employees over 500 users or so WILL need the full blown BES. this article suggests any enterprise will forgo BES and goto BESX with no cost for BB administration.Also note that these devices in the interviewee's client – the manufacturing business – will need to activate on LAN PC before deployment.

  • http://seriousmobile.wordpress.com/ Donny

    To answer Caspan's initial thought … NO. The SRP at RIM will have a duplicate and cause issues.

    This report still doesn't take into effect that BESX is meant for small to medium business'. Large “enterprise” or corporations with employees over 500 users or so WILL need the full blown BES. this article suggests any enterprise will forgo BES and goto BESX with no cost for BB administration.

    Also note that these devices in the interviewee's client – the manufacturing business – will need to activate on LAN PC before deployment.

  • http://caspan.com/ Caspan

    Thanks for the answer Donny, RIM would be smart to allow this for migration purposes as well. If I am a small business user with lets say 50 users that grows big enough to migrate from BESX to BES but you don't have the budget to go all 50 at once but maybe 5 a month. So you could buy 5 licenses a month and slowly transfer over to BES.

  • http://caspan.com Caspan

    Thanks for the answer Donny, RIM would be smart to allow this for migration purposes as well. If I am a small business user with lets say 50 users that grows big enough to migrate from BESX to BES but you don't have the budget to go all 50 at once but maybe 5 a month. So you could buy 5 licenses a month and slowly transfer over to BES.

  • MobileAdmin

    Actually one can run both BES and BESX – I spoke to our RIM rep after this was announced.You will get a seperate SRP with the BESX installation. I don't know if it can leverage the same service account but a seperate DB is required. We plan to put a BESX in VM for any personal liable users. Right now it depends what the 35 policies look like.The lack of OTA is a pain as it will require desktop manager again (something we havn't installed since 4.1 but hey it's free (server and CAL)

  • MobileAdmin

    Actually one can run both BES and BESX – I spoke to our RIM rep after this was announced.

    You will get a seperate SRP with the BESX installation. I don't know if it can leverage the same service account but a seperate DB is required. We plan to put a BESX in VM for any personal liable users. Right now it depends what the 35 policies look like.

    The lack of OTA is a pain as it will require desktop manager again (something we havn't installed since 4.1 but hey it's free (server and CAL)

  • salisma

    You can run bes and besx in hybrid fashion. In fact this is exactly what RIM wants- for the c level and BES users, they get high availability and premium features such as MVS. for the individual liable users, they can be on BESX (no software or license cost but the same BlackBerry security) which will open up the functions to the other 2/3 of the company who the company doesn't deem as “important” enough to be on full bes with a corporate liable device. Most organizations only have about 5% of employees on the BES due to cost- this opens it up to the other 95% of employees. every company that has a bes should also deploy a besx.

  • salisma

    You can run bes and besx in hybrid fashion. In fact this is exactly what RIM wants- for the c level and BES users, they get high availability and premium features such as MVS. for the individual liable users, they can be on BESX (no software or license cost but the same BlackBerry security) which will open up the functions to the other 2/3 of the company who the company doesn't deem as “important” enough to be on full bes with a corporate liable device. Most organizations only have about 5% of employees on the BES due to cost- this opens it up to the other 95% of employees. every company that has a bes should also deploy a besx.

  • http://www.intercitydata.com/news David Brady

    I think many of our exisiting and new clients will be installing the BES Express, many smaller businesses have sat on the fence re: blackberry but because of the handsets monthly costs for Enterprise they have not been able to justify (particularly charitable organisations) – at present we are installing a number of BES 417 or BES 5.0 (with high availability) for organisations from 5 users to 500+

    Adding a second BES Express into these environments will also be an interesting option for the Employee Liables -this has been a specific request from certain clients in the past.

  • http://www.intercitydata.com/news David Brady

    I think many of our exisiting and new clients will be installing the BES Express, many smaller businesses have sat on the fence re: blackberry but because of the handsets monthly costs for Enterprise they have not been able to justify (particularly charitable organisations) – at present we are installing a number of BES 417 or BES 5.0 (with high availability) for organisations from 5 users to 500+

    Adding a second BES Express into these environments will also be an interesting option for the Employee Liables -this has been a specific request from certain clients in the past.