This week at the BlackBerry Torch press launch, AT&T’s chief marketing officer for wireless spoke about how they are planning to execute the BlackBerry Torch launch. He explains AT&T’s work with and support for developers, and the advantages of pre-installed App World with carrier billing. He spoke about AT&T’s close ties and collaborations with RIM and also debuted the AT&T BlackBerry Torch TV spot.
Monthly Archive for August, 2010Page 21 of 25
In this video, RIM President and Co-CEO debuts the BlackBerry Torch and explains how the next generation BlackBerry OS will feel to a seasoned BlackBerry user, calling it “fresh but familiar”. Lazaridis says the naming of this device is giving credit to Torch Mobile, which was acquired by RIM just under a year ago. The BlackBerry Torch is the first BlackBerry with a WebKit browser and subsystem, whose technology Torch Mobile specializes in and helped integrate WebKit features into BlackBerry 6.
There are no details on pricing or an exact launch date but the Wal-Mart website lists the device as “Coming Soon!” with an August 2010 date. We know the device launches on AT&T on August 12th so Wal-Mart will surely have it available right around then. Wal-Mart has been known to offer some really sweet deals on BlackBerrys so hopefully this will be the place to get it cheap. Stay tuned and register for updates so you know as soon as it’s launched.
CNN recently put up a story addressing the issue “Why do people still use BlackBerrys” with the subtitle “It’s the smartphone everyone owns – and no one seems to like.” The article points to three anecdotal reasons that BlackBerry users have for liking the device including: the keyboard, red notification light and the fact that most are given one by their work.
The article starts off on a negative note, saying that “BlackBerry isn’t hip, high-tech or cheaper than its main competitors” which is all very questionable. Not only does the article not bother to justify this statement, but it also is making a common mistake that all mainstream media seem to be making these days. Somehow the media has it in their head that people don’t like BlackBerrys and they aren’t up to par with the competition.
Continue reading ‘Why Do You Use a BlackBerry? CNN Talks to BlackBerryCool’
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This isn’t anything we didn’t already know but it’s fun to see the Torch destroy the Storm2 on an Acid3 test. As we’ve already seen, the Torch comes in at 100/100 and the Storm2 comes in with a measly 26/100. The time it takes to render the tests is also a pretty staggering difference.
Rogers is doing a great job of adding the latest BlackBerrys to their product lines. The BlackBerry Curve 3G, a device that isn’t really stellar in specs, is now available from Rogers for $79.99 on select three year plans. This device features:
- 3G and HSDPA
- GPS
- OS 5.0
- QVGA screen (320 x 240)
- 256 MB RAM
- WiFi with UMA
- 256 MB Flash
- Processor 624 MHz
- Multimedia keys
- 2 megapixel camera without flash
- MHA 1150 Battery
At the BlackBerry Torch launch, there was no mention of whether the BlackBerry Curve 3G will be OS 6 compatible but considering it’s so new, we can only hope.
More details are available from Rogers.com.
