According to data released by GfK, BlackBerry represented 28.2% of all smartphone sales in 2010 and RIM managed to take 36% of Christmas sales, with over 500,000 devices sold. This news apparently makes BlackBerry the most successful smartphone of 2010 in the UK.
Some other interesting data revolves around how successful RIM’s first party apps have been. BlackBerry Messenger now boasts 33 million users wordwide, which is a 500% increase year over year. RIM also takes the number 1 spot for Facebook engagement and Twitter downloads (which is surprising considering how bad the Facebook app is).
While media outlets are constantly obsessing over which platforms are dominating in the US, it’s important to realize that the smartphone market is growing at such a fast rate that it isn’t about the North American pie, but rather global growth. As cool as the iPhone 4 is, it’s high price point doesn’t make it global-friendly. That market is for the 8520 et al.