IDC has released its latest data about the Top 5 smartphone vendors for the fourth quarter of 2010 and while the smartphone market is heating up, there are still relatively few players in the game. In terms of smartphone manufacturers this quarter, Nokia, Apple, and RIM take the majority of the smartphone market with 28.0%, 16.1% and 14.5% respectively. In terms of 2010 as a whole, IDC reports market shares of 33.1%, 16.1% and 15.7% for Nokia, RIM and Apple respectively.
While smartphone market shares will continually change, these numbers make it really clear that the smartphone industry is growing rapidly, and eventually all phones will convert to smartphones. Also, a lot of these manufacturers, including RIM, are diversifying their portfolios from just smartphones, to also include tablets. So while smartphone market share is still relevant, a “mobile market share” might give a better picture of the industry.
Also of note, according to IDC, popular devices for the quarter included the BlackBerry Torch and the BlackBerry Curve 3G. Remember to port those apps!