The Survey

What's your profession?

Where do you live?

Rate your techiness:

Age
<19 19-24 25-34 35-55 >55

Sex
Male Female

Education level

Industry

Is your company a RIM partner?
Yes No

Size of Organization
1-10 11-49 50-99 100+

Income
<25K 25K-49K 50K-99K >100K

Do you have influence on mobile product purchases at your company?
It's all up to me A little None

What BlackBerry do you use?

What is your favorite BlackBerry model?

What is your least favorite model?

How long have you used a BlackBerry?
Years: Months:

Which other BlackBerrys have you used?
First one! 1. 2.

BIS or BES?
BIS BES Huh?

What carrier are you with?
Other:

Have you ever owned a smartphone other than a BlackBerry? Which ones?

Palm Windows Mobile/CE Symbian iPhone Other:

Did your work give you the BlackBerry? YesNo

Finish this sentence: "If I could have any phone, it would be a: "

Select the different ways you use your BlackBerry, then rate all of the services' importance from 1 (not important) to 5 (can't live without it).

	How often do you...
	... browse the web on your BlackBerry?	Rarely Sometimes Always / Primary device
	... send/receive text messages or emails?	Rarely Sometimes Always / Primary device
	... IM, Facebook, Twitter or other social networking?	Rarely Sometimes Always / Primary device
	... use your BB as a music or audio book player?	Rarely Sometimes Always / Primary device
	... use your BB for videos or movies?	Rarely Sometimes Always / Primary device
	... use the built-in camera?	Rarely Sometimes Always N/A
	... use built-in or add-on GPS or other location services?	Rarely Sometimes Always N/A
	... use WiFi outside of your home or office?	Rarely Sometimes Always N/A
	... play games on your BlackBerry?	Rarely Sometimes Always / Primary device

What do you think of your BlackBerry?
Rate the following BlackBerry features on a scale of 1 (awful) to 5 (awesome):

Design	Awful	Awesome!
Interface/OS	1 2 3 4 5
Screen size	1 2 3 4 5
Screen quality	1 2 3 4 5
Keyboard	1 2 3 4 5
Battery Life	1 2 3 4 5
Looks	1 2 3 4 5
Build Quality	1 2 3 4 5

Services/Apps	Awful	Awesome!
Web Browser	1 2 3 4 5 N/A
Email client	1 2 3 4 5 N/A
Phone & Dialer	1 2 3 4 5 N/A
Media Player	1 2 3 4 5 N/A
Camera/Video	1 2 3 4 5 N/A
GPS	1 2 3 4 5 N/A
WiFi	1 2 3 4 5 N/A

Livin' in a BlackBerry World...
Connectivity	1 2 3 4 5 N/A
3rd-Party applications	1 2 3 4 5 N/A
Customization	1 2 3 4 5 N/A
Aftermarket Accessories	1 2 3 4 5 N/A

Also...
What other mobile/portable devices do you regularly use? (iPod, PMP, other phone, etc.)	1. 2.

Accessorize!
Have you ever bought any accessories for your BlackBerry?
Case Memory card Desktop charger/cradle Battery Car charger/mp3 adaptor	Keyboard Screen protector GPS puck Headphones Bluetooth headset Other:
How much do you spend per year on accessories? $

Software Which of the following software items have you purchase in the past 12 months? Games Productivity Themes WallpaperRingtones Other: How much do you spend per year on software? $

What are the three third-party applications (as in, did not come with the BlackBerry) you use most often?	1. 2. 3.

BlackBerry Cool Habits
How often do you read BlackBerry Cool?		Daily 2-3 times a week Few times a month

	How important...	Don't Care Important
	... is up-to-the-minute news on BlackBerry Cool?	1 2 3 4 5
	... are rumors regarding upcoming products and devices?	1 2 3 4 5
	... is non-BlackBerry news (iPhone, Palm, Windows Mobile... etc.)?	1 2 3 4 5
	... are product/device reviews?	1 2 3 4 5
	... are editorial features (Jibbi-Jabber, ThoughtPiece... etc.)?	1 2 3 4 5
	... are Help, FAQ, or Beginner's Guides?	1 2 3 4 5
	... are interviews with leading wireless industry players?	1 2 3 4 5
	... is our multimedia content (video reviews... etc.)?	1 2 3 4 5
	... are our podcasts?	1 2 3 4 5
	... is our free software section?	1 2 3 4 5
	... is our wallpaper generator?	1 2 3 4 5
	... are our free themes?	1 2 3 4 5
	... is the BlackBerry Cool Store?	1 2 3 4 5

	Would you like to see a BlackBerry Cool Forums?	1 2 3 4 5

	How do you get your BlackBerry Cool fix?	Desktop browser BlackBerry browser	Viigo RSS reader	other:
	Have you ever left a comment?	Yes No
	Do you read comments?	Yes No
	What other BlackBerry or mobile-related sites do you visit?
	Are you looking at these sites for something that you don't find at BlackBerry Cool?
	Complete the sentence: "I wish my BlackBerry could..."

	Suggestions/Comments:

That's all! Thanks for taking the time to fill out our survey! Click Submit to send it off to us. While you're at it, feel free to sign up for the BlackBerry Cool newsletter!

email: Subscribe to the BlackBerry Cool Newsletter!