Tag: blackberry developers conference

How RIM Can Host BlackBerry DevCon 2012 Without Having Any News Whatsover

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It’s not clear whether or not RIM will be hosting a 2012 DevCon this year in San Francisco, as they have done in previous years. The problem is that they’re screwed either way this year. There’s nothing they can really say about BlackBerry 10, as it’s announced and we’ve already seen the demos. There’s nothing to say on the PlayBook side, unless they announce the 4G version. But even at that, it’s nothing that developers would be particularly interested in. RIM could release some updates to the DevAlpha, but that’s hardly something you can wrap a conference around.

So what if they cancelled the event this year? Well first, the media would have a field day with “RIM Cancels Developer Conference With No Developers Attending”. The spin on the story would clearly be that RIM is canceling, not because of a lack of news, but because nobody is interested in the platform. So it seems RIM is doomed either way. But there’s one thing that could really make up for both: a huge hackathon.
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