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What Happened? Only 500 Women Applied to Alicia Keys’ BlackBerry Scholars Program

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The BlackBerry Scholars Program is an incredible opportunity for women to get involved in industries that are typically male dominated such as maths and sciences. The program offered a four-year scholarship program for outstanding women around the world that are entering their first year of undergraduate study at an accredited college or university. The potential applicant pool is enormous, so when I heard that only 500+ women actually applied to the program, I was baffled.

Here’s a thought: if you’re looking to attract intelligent, technology-minded women to a scholarship fund for maths and sciences, maybe Alicia Keys wasn’t the most representative leader.
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