Tag: emerging-markets

Yahoo! Launches App for Emerging Markets

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Yahoo! laucnhed an app for consumers in emerging markets where lower-end devices are the point of entry for the Internet. The app lets users in these regions access Yahoo!’s services more easily and gives them access to mail, messenger, Flickr, Fantasy Sports and Finance, with fewer clicks. Features of the Yahoo! app include:

  • Once downloaded, it remains persistent on the device, making the full catalog of Yahoo! services easier to use and discover
  • Reduces need for typing long URL’s into the mobile browser
  • Surfaces Yahoo! services that consumers may not have known about
  • Makes it easier to discover snippets of interesting Yahoo! news, sports and financial information throughout the day by surfacing everything in one place

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India adds 7.7 million GSM customers in October (BlackBerry Bytes)

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IndiaAnyone who wonders why RIM’s recent troubles bringing BlackBerrys to India were such a big deal need only look at these numbers to understand. According to the Cellular Operators’ Association of India (COAI), India’s GSM networks added a record breaking 7.7 million net customers in October, bringing India’s total GSM base to 241.4 million. These figures, however, do not include the GSM subscriber base from Reliance Communications – which although a predominantly CDMA operator has a growing GSM base as well. Adding Reliance Communications’ estimated 9.2 million GSM subscribers would bring India’s total base to over 250 million GSM customers.

250 million GSM subscribers – just think about that number for a second. That’s almost the population of the United States. How much would it improve RIM’s bottom line to grab even a small percentage of that number?

|via CN|

RIM considering Chinese factory

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ChinaDuring the Hong Kong BlackBerry Bold launch party, RIM’s Pacific-Asia VP Norm Lo made a fairly hefty insinuation that a Chinese BlackBerry factory was in the works. Rollouts in China have experienced their fair share of difficulties in the past, and the advent of their TD-SCDMA standard could further compound issues, but RIM remains optimistic about their future in the country. And hey, why shouldn’t they be? There is a lot of opportunity to be had in China despite all the technological, bureaucratic and cultural challenges.

(via cellular-news)

Three BlackBerrys come to Ghana

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MTN GhanaRIM announced today the launch of their three flagship devices by MTN Ghana. When it comes to maiden national launches, it’s surprisingly rare to see all three (the BlackBerry 8800, 8100 and 8300) all brought together at once, which is too bad, since the three cover the whole range of customer demand really nicely. RIM realizes that Africa is a promising emerging market, and possibly second only to China. Considering the game in China is now entirely in the carrier’s hands and ostensibly slowing, it makes sense that BlackBerry starts setting its sights on the next new market by making aggressive releases like this one.

Bluetooth-enabled handsets to top 500 million

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BluetoothA recent report from IMS Research is forcasting clear skies for Bluetooth technology this year, claiming 500 million Bluetooth-capable devices will be shipped this year. Stereo bluetooth is still in its infant stages, but making progress. A2DP compatibility on phones has been a considerable bottleneck for market penetration, but so has style. The Motorokr S9 is a good example of how stereo Bluetooth design is becoming more mainstream, and after swinging by a Telus store last night, I found the even-sweeter BTS-500 (just came out last week, not on their site yet). BlackBerrys have been toting Bluetooth for a hell of a long time, but emerging markets with high demand for low-cost, low-feature handsets could potentially stunt Bluetooth growth. If you’re in the market for some Bluetooth headsets, take a look over here.

Etisalat releases BlackBerry 8800

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EtisalatThe announcement made not too long ago has followed through, and the BlackBerry 8800 is now available in stores across the United Arab Emirates. To kick off the 8800, Etisalat is offering their first month of service free for anyone who signs up before July 15. Not a bad deal at all. For any readers in the area, you can pick up your new BlackBerrys at Sharaf DG, CellUCom, i2, Radio Shack, Plug Ins, Alltronix, Jumbo Electronics, Telefonika, Jacky’s and Carrefour. Word has it Etisalat just moved into Egypt since last quarter and have made a million subscribers already. Maybe the Middle East is the next big emerging market…?