There’s a trend we’ve noticed at festivals lately where BlackBerry support is being dropped. This hasn’t always been the case. For some festivals, there was a previous app and for the most recent year it’s completely absent. It’s not enough to say “well BlackBerry is on the downward swing in North America” because that doesn’t address the current market share. Many of these festivals have enourmous BlackBerry support. For example, Bluesfest happens in Ottawa, Canada, where there’s probably a larger BlackBerry userbase than iPhone. For some reason, the organizers of the festival have a misconception about BlackBerry and don’t feel like investing the resources. Why do we say it’s the organizers? Because the companies that make these apps have the resources and the developers to address the platform, so it seems the client isn’t requesting it (to their own detriment).
The Calgary Stampede is a great example of this. PurpleForge is the development company behind the Calgary Stampede iPhone app but there is no BlackBerry version available. It’s not like PurpleForge can’t do BlackBerry, its App World vendor account has 14 apps in App World, one of which is for the City of Calgary. The only explanation is that the client simply didn’t want it.
Continue reading ‘Why Are Some Major Canadian Festivals Ignoring Its BlackBerry Fans?’