Tag: Ghana

The BlackBerry solution arrives in Ghana – implications for poverty?

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map_of_ghana_zain_coverage

The above is a Zain network coverage map of Ghana. As you can see, major roads are the focus of coverage and BlackBerry devices will be a welcomed addition to the country’s infrastructure.

In a partnership with Zain and EMS, RIM have announced the availability of BlackBerry in Ghana, one of the most stable countries on the African continent.

The carrier Zain has a 3G network, which means that customers and government clients will be able to have access to enterprise-grade smartphones. The first devices to hit the market include the BlackBerry Storm, the Curve 8900, Bold 9000 and the Pearl Flip 8220.

The partnership brings together three crucial companies for helping to further expand the country’s infrastructure and better channel resources to the eradication of extreme poverty. Increasing productivity and transparency are two key elements of improving governmental and corporate affairs, and it’s the hope of BlackBerry Cool that RIM will be a significant player in this regard.

Imagine the following scenarios:

  • BES infrastructure is implemented in all major organizations to ensure communication is instant and efficient.
  • Government workers are able to send communications from the field directly to the departments responsible.
  • Small businesses are able to better serve their clients and be constantly available, regardless of whether or not they are in office.
  • Logistics for delivering food, materials and aid are all greatly improved by the BlackBerry solution.

This is surely going to have a positive impact on the economy.

Three BlackBerrys come to Ghana

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MTN GhanaRIM announced today the launch of their three flagship devices by MTN Ghana. When it comes to maiden national launches, it’s surprisingly rare to see all three (the BlackBerry 8800, 8100 and 8300) all brought together at once, which is too bad, since the three cover the whole range of customer demand really nicely. RIM realizes that Africa is a promising emerging market, and possibly second only to China. Considering the game in China is now entirely in the carrier’s hands and ostensibly slowing, it makes sense that BlackBerry starts setting its sights on the next new market by making aggressive releases like this one.