
Photo courtesy of Nan Palmero.
Here at WES 2009 there is a lot of talk about App World. While it is an evolutionary step for RIM and BlackBerry, third parties have been providing content to early adopter BlackBerry users for years. To understand how RIM can improve App World, we can look to existing portals for tips. Handango, Mobihand and Handmark are some major portals, while companies like Bplay are offering BlackBerry content as well.
One of the first things you’ll notice about App World, and we’ve been hearing a lot of complaints about this, is the marriage to PayPal. Third party app vendors offer a wide range of payment methods and RIM should do the same. Ideally, we would see carrier billing, but more on that later.
Continue reading about improvements App World could make




