Tag: motorola xoom

Tablets at SXSWi: How the Big Three Were Positioning Themselves

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ipad 2
Alexia Tsotsis interviewing an iPad 2 owner. At one point he said “I’m so excited I can’t talk.” I think that perfectly sums up Apple fans.

While SXSWi was mostly about apps and software, there was still some buzz about tablets. The three big players were there showing off their tablets: Android had the Motorola XOOM, Apple had their iPad 2 and RIM was present with the PlayBook. All three players had different strategies at the show and some were by far more effective than others.
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Leaked Training Doc Shows BlackBerry PlayBook Coming to Staples in April

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staples playbook training

A picture of a training doc shows that Staples will be running training sessions for the PlayBook on March 30th, which bodes well for the rumor that the device will launch April 10th. With the tablet arriving after the iPad 2 and the Motorola XOOM, you have to wonder what’s left for RIM in the consumer space. Even though they seem late to the consumer game, they’ll still have the enterprise and loyal customer base to prop up initial sales.
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