Tag: npd group

RIM dominates the top selling smartphones in Q3

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The BlackBerry Curve 8300 was the top selling smartphone in the US again, according to the NPD Group. RIM beat out the iPhone 3GS and 3G which came in second and third. What really drove home sales for RIM was taking the rest of the top 5 with the Tour and Storm.

NPD is saying the BOGO campaigns (Buy One Get One) were largely responsible for the Curve taking the lead, and prices for the devices are lower than ever. Globally, prepaid BlackBerry plans are driving sales, and regions such as Asia and Latin America are going to be big revenue generators for RIM.