Tag: press

Executive Team Honing RIM’s New Image

Comment

I’ve noticed that Thorsten Heins’ freshly shuffled management team has been conducting more interviews recently. It’s a big change from before RIM’s new CMO Frank Boulben took the top job as RIMs chief marketer.
Continue reading ‘Executive Team Honing RIM’s New Image’

The Associated Press Launches 2 News Apps with Localized Content Delivery

Comments

American news agency the Associated Press launches two news apps on App World. AP Mobile world edition utilizes location-based services to deliver localized news. AP Móvil América Latina brings localized news to 20 Latin American and Caribbean countries in either Portugese or Spanish.

AP Móvil América Latina delivers news to 20 countries in Latin America and the Caribbean. Upon choosing their region, users receive news, weather and other information in Spanish or Portuguese specific to their chosen location.
Continue reading ‘The Associated Press Launches 2 News Apps with Localized Content Delivery’

Rogers BlackBerry Bold media launch (video)

Comments

John Boynton, chief marketing officer from Rogers and RIM’s Patrick Spence introduced the BlackBerry Bold to press in Toronto today, and they went through a brief spiel about the partnership between the two companies, and how awesome the Bold and/or Rogers is. It’s a rocky launch for the BlackBerry 9000 in Canada, for sure, but Best Buy and Future Shop will both start receiving their stock tomorrow.