Posted on July 15, 2009, at 12:52 PM .

A recent article in the WSJ points to success factors for developers with software in Apple’s App Store which could serve as great tips for BlackBerry developers in App World as well.
As App World and the App Store become increasingly cluttered with applications, developers are finding new and innovative ways to gain exposure for their software and push their products to the top.
Tip # 1 – Constantly experiment with price points
PopCap Games Inc., maker of the popular Bejeweled puzzle game, experimented in June by cutting the price on its Peggle game from to 99 cents from $4.99 for four days. Peggle, which had been ranked at around 60 in top paid apps, shot up to second place within 24 hours.
There are a variety of reasons why it’s important to experiment with pricing points. While one dollar may not seem like a lot of money, it could be just the right discount that your customer base needs. Also, discounts are news and news means more exposure. By lowering your prices, users will take notice and the news spreads virally, thus further helping downloads. PopCap has not commented on revenue, but said that sales during the discount period increased 20 to 25 times the previous volume.
Click through for tips and lessons learned that will help developers sell more software
Posted on April 21, 2009, at 7:25 AM .

Here are some updates from the BlackBerry Cool store for products you might like.
CrazySoft Personality Psychology Pro for BlackBerry with touchscreen 1.21
Personality Psychology Pro is a huge pack of personality tests and games presented in a pleasant / funny way.
Buy Now: $16.95
CrazySoft Mega Personality Pack for BlackBerry with touchscreen 1.21
We have made a pack of programs that specializes in analyzing someone’s personality, esotericism and discover his inner thoughts and feelings.
Buy Now: $29.95
Click through for more great software including many Astrology based apps
Posted on April 10, 2009, at 7:53 AM .

The BlackBerry Cool store is filled with apps at great discount prices!
Software
RepliGo Reader for BlackBerry
It’s like Adobe Reader for your BlackBerry! View native PDF files and email attachments stored on your BlackBerry with the highest fidelity solution on the market today.
$14.95 until Apr 17
IntelliBerry
Run Apps, Lookup Contacts, Seach Files Instantly and Intelligently
$4.95 until Apr 30
FlipSide MP3 Player
A visually stunning MP3 player for your BlackBerry smartphone which lets you swoosh through full-screen color album art with your trackball…
$9.95 until May 1
Memory Eye
Memory Eye monitors your application memory and alerts you when it drops to your preset threshold!
$2.99
iVista 2
iVista 2 is the next version of this BlackBerry theme.
Only $6.00
Click through to see accessories at new low prices
Posted on March 2, 2009, at 11:10 AM .

The BlackBerry BOLT browser had a great public beta launch. Two weeks after its debut at Mobile World Congress in Barcelona, BOLT surpassed 150,000 active users. If you’re a BlackBerry Cool reader, you likely downloaded one of the many private beta invites we were giving out.
The new BOLT browser offers:
Fast, secure, desktop-style web browsing on both high-end and low-end handsets
Streaming video capabilities
Split screen and full screen modes for easy navigation and viewing
Easily add and select favorites and view browsing history
Intuitive keystroke shortcuts for easier navigation and content selection
Protection against spyware and malicious or faulty add-ons
Extends battery life and uses less data than competing browsers
To join in on the public beta test, go here.
For those of you who have already used it, what do you think?
Posted on February 27, 2009, at 4:21 PM .

We’ve launched a BlackBerry Cool software page to help you get quick access to the best software for your device. The page has the Top 10 apps as well as Special Software. Take a look and see if there is something you or a friend might like.
Check it out here:
http://www.blackberrycool.com/software/
Posted on February 27, 2009, at 2:46 PM .

The Weather Network official theme has been launched on Bplay. The theme works in tandem with The Weather Network’s WeatherEye mobile application to install a permanent icon on the theme background itself that displays the current weather conditions. No one has done anything like this before.
You can purchase the theme here.
It costs $5.99.