EDITORS NOTE: This article was provided by Flash Networks to demonstrate how their optimization techniques speed up mobile browsing.
Only one-third of mobile Internet users are satisfied with the user experience. Speed of response is the number one complaint. As a result, operators are continuously competing to advertise the fastest download rates and invest significant resources in upgrading their networks. How much of this investment is really reflected in the end user experience?
Available bandwidth vs. actual speed
Research conducted in the UK in June 2009 by broadband benchmarking firm, Epitiro, revealed that the average download rate in high speed networks (HSDPA) in the UK is just under 1 Mbit/s (0.9 Mbit/s, to be exact), only 24% of the advertised download speed and 34% slower than speeds achieved on equivalent ADSL broadband services.
While bandwidth dramatically increases as networks evolve, website download time is not reduced to the same extent. In a comparison of HSDPA 7.2 with HSDPA 3.6, download time was reduced by only 6% (based on lab results from large Asia Pacific mobile operator), demonstrating that bandwidth is not the main bottleneck anymore.
Click through to continue reading about the discrepancy between the user experience and bandwidth