It wasn’t that long ago that we wrote about Whrrl and their checkin service. The BlackBerry app was pretty cool although it was very much in Beta. There was also a mobile site that let you checkin to venues and join what Whrrl called societies. Societies are groups of people with similar interests and it’s this feature that makes them a clear acqhire and acquisition.
Since Whrrl was focused on allowing users to make a list of things they want to do locally, and join affinity groups of people with similar interests, it should be interesting to see how they fit into Groupon. Read more from Pelago’s CEO and Co-Founder, Jeff Holden after the jump.
Continue reading ‘Whrrl Acquired by Groupon and Shuts Down Mobile Apps’