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Medical News on your Blackberry

MedPage Today says that its flagship “news plus CME” product is now available on the three most prominent Internet-enabled wireless platforms for use at the point of care. Physicians and other healthcare providers can now receive MedPage Today’s Teaching Brief CME activities using any Internet-enabled BlackBerry, Pocket PC, or Palm wireless PDA. CME credits are available via the MedPage Today Mobile platform, and all activities — whether completed on MedPage Today Mobile or on the MedPage Today website — are recorded and stored in one integrated database.

“Because MedPage Today offers CME as part of its real-time news reporting, we have a unique equity: daily engagement with our audience, which is now truly extended to the point of care” said Steve Barrett, Vice President of Sales, MedPage Today. “Because of this ongoing and frequent interaction, MedPage Today provides a learning environment that drives real educational outcomes.”

MedPage Today provides medical news coverage with an editorial focus on breaking news stories that also are covered by the consumer press. Through its real-time reporting, MedPage Today immediately arms physicians and other healthcare providers with a professional news source that supports their ability to care for their patients and to address the inevitable barrage of patient questions about these medical developments.

“MedPage Today has made CME both educational and relevant. I read it every morning, and it keeps me informed and where I want to be: one step ahead of my patients. No one else does CME like this, and now that I can use it on my PDA, I can get the headlines no matter where I am,” said William Fisher, MD, a psychiatrist in private practice in Tracy, California.

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