“No more ballyhoo” says RIM on data pricing


Pops always told me never to assume anything. We all know why, right? It gets us all in trouble. Data pricing lends itself well to assumptions - mostly surrounding when’s and where’s and why’s you’re being charged. At Symbian Smartphone Show in London, RIM’s vice president, Charmaine Eggberry noted the need for clearer explanations when it comes to data pricing.

“The key focus area for carriers is to make it simpler to understand, because [users] come from a text-message mentality,” Eggberry said on Wednesday — referring to fixed-price short messages and their easily understandable bundled packages.

Really hope the rest of the mobile world follows through on this. Could save some of you dollars and sense. See what I did there? Clever.