Author: Steve Beauregard

Conclusions from selling an application on BlackBerry App World



Although this is my first post for BlackBerry Cool, let me start by saying, “This is not my first rodeo!” My company REGARD is the longest standing BlackBerry partner dating back to 1998 when BlackBerry was still a seasonal fruit. Over the past dozen years, there are few products or services in the BlackBerry business ecosystem that we haven’t sold or at least tried selling. In the late 90’s, we configured farms of desktop redirectors before BES, Lotus Notes to Exchange connectors, installations, massive deployment projects, upgrades, BES Admin & Help Desk training, colored holsters, accessories, T-support, R-Support, BES licenses, CAL licenses, email & BES hosting, custom app development, 3rd party apps…you name it…REGARD has been there and done that!

In some cases, we sold products because there was a need and RIM had not yet come up with a solutions. In other cases, we sold competitive products because RIM dropped the ball. Which brings me to the BlackBerry App World!

It is no secret that the latest tech Gold Rush is “mobile apps!” Being an opportunist, and having one of the best BlackBerry app development teams in the business, REGARD quickly developed version 1.0 of a wine vintage lookup app to sell up on the new BlackBerry App World.
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